Live Nation selects ApparelMagic as its licensee ERP solution

January 01, 2014

Entertainment juggernaut Live Nation has selected ApparelMagic as its licensee ERP solution for its reports, flexibility and ease of use.

Live Nation, including market leaders,, Live Nation Concerts, Front Line Management Group and Live Nation Network, is the leading provider of entertainment, marketing and eCommerce solutions.  Live Nation enables over 800 advertisers to interact with 200 million consumers annually.

When it comes to today’s hottest artists in the music industry, Live Nation merchandise covers all the bases. With a wide range of genre variety, Live Nation t-shirts, hats, collectables, posters, and tour programs creatively exude the vibe of music for any and every musician or band out there.

Kristine Van Galder explains why Live Nation chose ApparelMagic.

While initially looking over all the competitors, it was clear that ApparelMagic had the robust reporting and visual support that being a licensed driven company requires. More specifically, ApparelMagic was able to serve [Live Nation] on the licensing end on royalties and graphics and visuals (with unlimited pictures and images per style). Other software was antiquated or too inflexible to fit the company’s cut ticket needs.

The Live Nation team was thus motivated by ApparelMagic’s flexibility, including its powerful customization tool ApparelMagic Plus, offered at no extra charge. AM Plus “accommodates the world we live in for running reports,” Van Galder said. “Running reports is critical.”

Moreover, they thought ApparelMagic was offered at the most competitive pricing for its class.

During the final analysis, Live Nation liked ApparelMagic’s flexibility in the attributes field, product setup, supporting blanks, screen-prints, dyeing, cut/sew operations and building garments. Live Nation also appreciated ApparelMagic’s rich GUI (graphical user interface), presenting information in a way that is comfortable and makes sense to designers, pre-production and production personnel, and ultimately facilitates management reports, driving a successful business.