When formal gets fun: that’s what ApparelMagic client Naeem Khan explored at his runway show during New York Fashion Week. Making a very compelling case for ditching the little black dress, he pulled out all the stops: with gowns in … Read More
ApparelMagic client Prabal Gurung celebrates 10 years on the runway
Of any designer on the New York Fashion Week schedule, ApparelMagic client Prabal Gurung might be among the most steadfast proponents of diversity and social justice. From fundraising after the earthquake in Nepal to consistently thoughtful model-casting, Gurung does the … Read More
Area’s blingy suiting sparkles at NYFW
What do you get when you combine name plate necklaces, rhinestone beards, and yards of satin? That’s what Area designers Beckett Fogg and Piotrek Pansczczyk asked this season with their standout spring 2020 collection. View this post on Instagram A … Read More
Foresight is 20/20 at Maria Cornejo’s first show of the next decade
With only months to go before we leave the 2010’s, Maria Cornejo is in the mood for a fresh start. Putting on her Spring/Summer 2020 show atop The High Line park in New York City, she envisioned a warm, comfortable … Read More
Increase conversion 8% with shipping insurance from Route
What is Route? Route is an app for Shopify that allows your customers to choose shipping insurance for about 1% of their total cart value. What can shipping insurance do for you? No more refunds on lost or stolen orders. … Read More
ApparelMagic client Bode wins CFDA award
Emily Adams Bode of the New York-based menswear label Bode won the Emerging Designer of the Year Award at the CFDA Awards on Monday in Brooklyn, New York. View this post on Instagram “Thank you for supporting me in my … Read More
Jonathan Simkhai takes on Sydney, Australia for his resort show
With all of the biggest luxury brands flying their guests out to exotic locales for stagings of their resort fashion shows, it only feels natural for Jonathan Simkhai’s growing brand to do the same. This season, the ApparelMagic client experimented … Read More
ApparelMagic clients walk the Met Gala red carpet
The Metropolitan Museum of Art’s annual Costume Institute benefit gala, or the Met Gala, as it’s commonly known, brings A-listers from around the world to celebrate the museum’s annual fashion-oriented show. It is the biggest night in fashion, and this … Read More