Insights

The fashion industry, a dynamic and ever-evolving sector, has faced numerous challenges over the years. From shifting consumer preferences to technological advancements, the industry has had to adapt continually. However, recent times have presented unprecedented challenges, especially with the global

In the vibrant and ever-changing realm of social media, Instagram and Threads are slowly becoming the top two platforms that resonate with fashion enthusiasts, influencers, and brands. Instagram, synonymous with visual storytelling, has been a sanctuary for those who breathe

Fashion market trends come and go, but one trend that’s here to stay is the increasing integration of technology in the fashion industry. Just like a trendy fashion accessory can boost your outfit, a trendy fashion tech stack can significantly

The fashion industry accounts for a staggering 10% of global carbon emissions, but you, as a conscientious apparel business owner, have the power to make a positive impact on the entire industry for the better by becoming a sustainable fashion

It’s not a secret that bringing in new customers to the online store of your apparel business is much more expensive than keeping the existing ones. It costs seven times more to acquire new customers than to retain existing ones,

Gone are the days when Artificial Intelligence (AI) was just a tool of the future. With breakthroughs in machine learning algorithms, increased investments in large language models (LLMs), and improved accessibility for businesses of all sizes, AI is now part

The apparel industry is ever-changing, waving in new trends with each new season. It’s no secret that this industry is known for its fast-paced nature and constantly evolving trends, and businesses must strive to meet customer demands. With such a

We are in an era where fashion brands are set up for success or failure based on their ability to adapt to changing consumer preferences and behavior. The ability to navigate this $1.7 billion industry does not solely rely on

Businesses use sales channels to reach potential customers and make sales. There are many types of offline and online sales channels, each with its own advantages and disadvantages.  But how to pick the best sales channels for your business? What

Understanding the distinction between retail and wholesale when starting a business will help you choose the option that is best for your needs and goals. There are many factors that determine which business model is better for you, but the

Having a sound retail business planning strategy is essential if you want to successfully make a return on investment for your retail company. Retail planning is crucial to ensure that you successfully manage your inventory, control the supply chain, implement