Apparel Magazine highlights ApparelMagic clients

December 29, 2013

ApparelMagic stood out as Apparel Magazine‘s Jordan Speer spoke with several leading fashion companies.

Among them, Christine Bell Currence, president of Badgley Mischka, praised the software’s speed and reduction in customer-response time.

“ApparelMagic’s PLM system has given us a significant boost in efficiency, in many different departments. We use the system throughout the company, to share data with designers, customer service agents, production and inventory control departments, even our warehouse fulfillment partners.”

At Mulberribush, owner David Feinberg has streamlined production processes to great effect using ApparelMagic.

“One of the biggest benefits from this control has been our ability to trim costs, by better understanding the entire product and sales environment — labor, materials, production cycles, customer buying patterns. As a result, ApparelMagic has helped us reduce inventories by up to 40 percent while increasing on-time delivery and customer satisfaction.”

And Peter Akaragian, president and CFO of Seven7 Jeans, has nothing but good things to say about ApparelMagic’s robust capabilities used throughout four of the company’s brands.

“…[A] competitive market demands that you anticipate and respond immediately. Whether it’s a re-design to enhance the product’s appeal, or a change in available fabric and sourcing, we use ApparelMagic’s PLM to determine our options and respond effectively.”