ApparelMagic Grant winner Kate Pierre is changing the face of fashion with her line Kate&Frances.

Kate Pierre is a recipient of the ApparelMagic Grant for Emerging Designers of Color, a new initiative to encourage and empower promising fashion professionals.

Pierre’s brand Kate&Frances begins with a strong motto: “you have the power to dictate how the world sees you.” And that makes her mission deceptively simple: designing clothes that make their wearers feel strong and beautiful.

“The reason that I started Kate&Frances was that I moved to Vancouver seven years ago, and I couldn’t find the product that I liked to wear,” Pierre says. “I couldn’t find styles that expressed my sense of identity and who I am as a person. I was like, ‘Well, why don’t I just make it? I’ve done this before, worked in fashion for twenty years. I can do this.’”

It’s easier said than done, but Pierre is doing it one garment at a time, building a brand and creating an inclusive community around it.

“The longer I stay in Vancouver, the more that I’ve seen how little representation there is of Black and Indigenous people of color within the fashion industry,” Pierre says. “I want to focus my business on having representation for us.”

As an industry veteran, Pierre is no stranger to design, and she already has hit her pace. Pierre’s wheelhouse is in spare, sophisticated separates in the kind of inventive silhouettes that form the not-so-basic backbone, and often the much-loved forever pieces, of the modern woman’s wardrobe.

“When people don’t notice those things but they feel a difference, that’s an amazing thing,” Pierre says. “You shouldn’t even notice good design. You should be able to go about your day and do whatever functions you need to do and move whatever way you need to move and not feel restricted. And if you don’t notice it, then my job is done.”

And just as great as the clothes look, they come with green cred too, all made from deadstock and Oeko-Tex Standard 100 fabrics.

“I like to play around with pattern making,” she says, referring to uniquely cut garments that eschew side seams and their associated wasted fabric scraps. “I love a challenge, and having the least waste possible is my goal.”

Proving that green fashion is no longer a crunchy hobby, Kate&Frances clothes bridge the gap between chic and sustainable.

“I don’t want to throw out my clothing,” Pierre says. “I want to be able to love my clothing and wear it year after year, and for me to be able to do that, it needs to be good quality and it needs to be that timeless, eclectic piece that i can pull out and feel good in anytime of the year.”

The brand’s strong, oversized silhouettes can suit a range of body types as well as genders. Pierre herself often shops in the men’s departments, preferring that market’s sizing and thoughtful design. In fact, her lookbook presents a gender-fluid approach to dressing that permeates her line.

“It’s not just about the person who’s wearing it,” she says. “It’s about the feeling and the emotion they have when they put on their clothing.”

Representation is a key strand of the Kate&Frances DNA. Of Trinidadian and New Zealand heritage, Pierre works every day to create a more inclusive fashion industry, working with Black models as the face of her brand, but also, and this is key, making sure the voice behind the designs is heard.

“I also teach part time,” she says, “and I see it in students’ faces when they see me standing in front of them teaching. It’s a whole other side of the industry that they didn’t know existed.”

Connection, after all, is what drives Pierre. With the ongoing pandemic, she’s using this time to look at how now to communicate with her circles–customers and artist friends alike.

“How do we create community with all of these things going on?” she asks.

Pierre is not shy to boost stories that raise awareness about causes close to her heart. Using the Kate&Frances blog as her medium, she posts interviews, recommendations, and general vibes for her audience to connect with.

On all counts, Kate Pierre is a name to watch. After receiving the ApparelMagic Grant for Emerging Designers of Color, we hope to see more of her work reaching an even broader audience in the new future.

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

ApparelMagic Grant winner Anaak is remaking the fashion system

“At the end of the day, no one needs more clothing. That’s the reality.”

It’s not what you expect a fashion designer to say, but Anaak designer Marissa Maximo is not your typical designer. Maximo, a recipient of The ApparelMagic Grant for Emerging Designers of Color, is committed to creating a more equitable, ethical fashion system.

“It’s not about offering disposable or fast fashion,” Maximo says.

Indeed, the fashion industry has sped up to cycle through trends faster than we could have thought possible even twenty years ago. Labor standards are opaque and too often ignored by customers, and the pollution caused by apparel production and distribution is nearly unparalleled.

Encouraging customers to take a hard look at their shopping, Maximo asks them to ask themselves, “How did it get made? How did it get the trim? How did it employ people? How did it ship?”

“It’s all these hidden costs that people don’t realize,” she says.

“I work with nonprofit organizations with artisans in rural India, so I have to do a lot of preplanning and a lot of cost analysis to make that happen because we pay a fair wage and want to ensure they have ample time to work on the handwork they do.”

What if, Anaak seems to ask, the clothing we bought was a net positive? What if for every garment you purchased, someone’s life was improved on the other side of the world? That’s the vision Anaak customers see in the fitting room.

“They’re contributing. They’re helping by buying our product,” Maximo says. “I’m hoping that they feel that they’re part of the brand themselves.”

This business plan didn’t come out of thin air. Maximo went to school for fine art before spending almost two decades rising to the top of the corporate fashion retail ladder, only to then reevaluate her impact on the world at large.

“With a large corporation, as much support as they have and as great as it is, you become more and more removed from the product and the customer,” she says.

Since then, she’s used Anaak to rebuild from the ground up.

“I had to detox and relearn,” Maximo says. “I’m still relearning.”

Relearning here means taking time, often months on end, to visit artisans, working with them to design and manufacture Anaak’s line of ethereal, easy separates.

“Prior to COVID I traveled a lot,” Maximo says. “I spent half the year in India. I would spend months at a time working with artisans, and I honestly miss that.”

With such a hands-on approach, Maximo is able to fine-tune her design and her supply chains in order to be kinder to her collaborators the world over.

“With the artisans I work with,” she says, “often times, I don’t put upon them what I want, but I want to see what they can do, and I try to work with what they know.”

While it’s nothing like how a corporate fashion retailer would operate, this back-and-forth process works for Anaak.

“I try to show their work to the world in a way that might be more palatable or understandable for the western customer. I often feel like I’m more of a vehicle for their work than the other way around. It’s a way to give a voice to their work.”

Even outside of the production side, when it comes to identity in the fashion machine, representation has long been on Maximo’s radar.

“When I think about twenty years back when I started in the industry at the corporate level, I was one of the few women of color working in the company,” she says.

On the product side too, she remembers designers taking only one skin color into consideration, neglecting to see how colors and fabrics appeared across a more inclusive spectrum.

Maximo, like other women of color in the fashion industry, notes there have been additional uphill battles when it comes to career growth into the highest levels of leadership or negotiating with lenders and factories. Even with this against her, however, she works everyday to use her platform to lift up the women she works with:

“When you go more into the rural regions, women don’t even have access to independent income. They literally can’t work. They have to take care of the families, and they’re very beholden to their husbands. So this was an opportunity to train them and an opportunity for them to have their own earnings.”

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

Lendrell Martin, ApparelMagic Grant winner, makes a pandemic playbook

Lendrell Martin, a recipient of the ApparelMagic Grant for Emerging Designers of Color, hasn’t let quarantine go to waste. On the contrary, these past months have boosted a made-to-measure business into an ecommerce brand.

It all started for Martin with custom clothing, all luxuriously done up in fine wools, furs, and exotic leathers. With careful attention to fit and finish, he created a client base that appreciated clothing of the highest quality.

“I always love for things to fit people correctly,” Martin says. “As someone who’s five-three, that’s really important to me because I have to alter all my clothes or get them made to fit properly.”

After a decade of designing and tailoring for private clients, he has recently expanded into ready to wear you can purchase straight from his website.

“I’ve always been kind of known for these pillars of tailoring, texture, and craftsmanship,” he says. “Within the last year or two, I’ve been just focusing on what I can offer individuals for their everyday lives that would make some of my items more accessible, price-point-wise.”

It hasn’t been a straightforward business move, however. With life turned upside down, his clients have fewer occasions to dress up, and that in turn meant that Martin had to pivot.

“With the pandemic, I’m obviously thinking about what people can actually use in this time when events aren’t necessarily happening,” Martin says. “People are thinking about comfort, but also still wanting to feel slightly more elevated than athleisure, but not necessarily putting on a suit or gown.”

The big question is, what do people wear in 2020? And the answer, simply enough, was two unlikely products. People are at home more than ever before, and they’re demanding comfort, so what better than to serve them robes that can go from bedroom to beach with a chic sense of ease? And when those same customers are in public, why not give them stylish face masks with matching patterns, textures, and colors?

“I had quite a bit of time to myself for a while in these months,” Martin says, “and I just started working on some things that I loved, and I thought, ‘Alright, I’ll just put it on my website. If people like it, I may produce it.’”

And like it they did. Martin was pleasantly surprised to see orders roll in from across the country. With little PR accompanying his product launch, his only question was how so many customers found him.

“I was really surprised at the amount of interest I got just from testing these few items,” Martin says. “Particularly during a pandemic, when people aren’t working.”

Martin’s spur-of-the-moment inspiration turned out to be right on the money, proving that being quick on one’s feet is key to getting through this uncertain time.

“It was a great awakening for me as a business owner to say, ‘That idea you thought of that other weekend? Put it up. See what happens.’”

Rather than developing full collections months ahead of time and selling them through a set lookbook, Martin’s strategy is closer to the modern drop, where new products in limited quantities appear instantly and are bought up just as fast.

“This time has definitely taught me how to really focus in on testing and reacting, which is a term that we all hear,” he says, “but this pandemic has really taught me that.”

And with that knowledge, his business has a quick, inexpensive snapshot of what customers are looking for, with little danger of unsold inventory or stagnant sales.

“With allowing the market to inform my next step, it’s a slow and steady process,” Martin says. “Developing things on an as-needed basis, we’re not overspending.”

Products that gain traction give him an opportunity to go farther down that path, and ones that don’t can be quickly moved on from.

“It’s just another way of thinking in times like this,” Martin says. “The world is just operating in a different pattern and a different flow. It forces you to think about all those factors when you do certain things.”

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

ApparelMagic Grant winner Properwear passes on sewing skills to the next generation

Fashion manufacturing might not be dead in the USA after all, at least when it comes to home sewing. Properwear, a recipient of the ApparelMagic Grant for Emerging Designers of Color, is taking the industry back to basics, and that begins with putting together one garment at a time.

Recognizing that one size definitely doesn’t fit all, Catherine Jean Bell, who founded Properwear with her mother two years ago, is running a successful custom apparel business in the most unlikely of place, Kansas, in the most unlikely of times, 2020.

With ecological awareness growing in customer’s minds, the most sustainable clothes might be the ones that are made just for you. Properwear creates bespoke clothing tailored to their customer’s exact demands and body type. It’s the fashion system made perfect, where supply and demand are in perfect harmony.

“Properwear represents just being able to have clothing that fits you, properly,” Bell says.

Her success depends on a business plan that uniquely positions Properwear in the industry. Rather than relying entirely on retail sales, the brand works in tandem with their community education initiative, Sew Simple Sewing, where they teach sewing skills to children in the Lawrence, Kansas area.

“One of our clients asked if we could teach her granddaughter how to sew,” Bell says. “At first, I was like ‘I am not a teacher, I am just trying to be a designer! No thank you.’”

But after getting to know the girl, Bell couldn’t say no. That kickstarted their educational platform from the beginning.

“Once we started advertising, pretty much the whole community jumped on it,” Bell says about the company’s early success. “We went from one student in a year to thirty five or so.”

Sew Simple Sewing provides a place not only for the next generation of designers to make their first stitches, but it’s also a free advertising vehicle for Properwear’s custom business.

Kids come home to their parents with a new hobby and skills they can use for the rest of their life, and the parents are exposed to the possibilities of custom clothing.

Whether it’s getting a perfect fit or it’s creating the clothing they can’t find in retail stores—Properwear specializes in modest styles and plus-size dressing—customers become repeat clients who choose Properwear because it fills a niche few other businesses are focusing on.

“People want it,” Bell says. “People want to see something different. I can tell in this community.”

Going forward, Bell plans to expand Properwear. With a prime display and sales area in a new location, she intends to start producing ready-to-wear her clients can purchase and wear right away.

“We promote quality over quantity,” Bell says. “We want to make sure every single client walks away happy and feels good about themselves and the clothing that we make for them.”

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

Designer and ApparelMagic Grant winner Jamila Jones on building her brand

Jamila Jones is a recipient of the ApparelMagic Grant for Emerging Designers of Color, a new initiative to encourage and empower promising fashion professionals.

The founder of the contemporary womenswear line Jamila Mariama, Jones is experiencing all of the highs and lows of first-time entrepreneurship during one of the most unpredictable times in recent memory.

After establishing the brand four years ago, Jones is now really getting started.

“I don’t want to waste time and hold back building my own brand,” Jones says.

Right out of the gate, she’s already gotten started getting into production, starting small and building an audience for her unique point of view, equally vintage inspired and fashion forward.

“I did a really small capsule collection a few months ago,” Jones says. “I did tie-dye crop tops and masks and sold them at my friend’s store.”

It’s this kind of scrappy ingenuity that will get Jones and her company far in the fashion industry.

The designer, whose corporate fashion job was a recent victim of the latest retail downturn, is optimistic even in a time when few else are.

“It was kind of a blessing in disguise,” she said. “That weight was lifted.”

With more time to develop her line and work on sourcing manufacturers, Jones is well on her way to building a successful brand with all of the challenges that entails. Already in development, Jones will debut a new collection for Jamila Mariama for Spring 2021.

“Especially with COVID, I’ve learned to be super flexible and take things as they come,” Jones says.

Identifying direct to consumer sales as her business’s pathway to growth, Jones weighs what was unheard of just a year ago as just another obstacle to overcome.

“I definitely want to build my online customer base,” she says. “because that’s important, especially if we run into another COVID situation.”

Graduating just four years ago, Jones is punching well above her weight with experience working in a range of different product types and an enthusiasm to experiment in even more.

That experience, however, has also showed her problems within the fashion industry as it exists.

“There have definitely been a lot of times when I’ve been the only black girl on my design team or in a meeting or even during internships,” Jones says.

Jones grew up in a creative, diverse environment, and she’s ready to realize the potential of better representation and inclusion within the industry.

“Now it’s so easy to know so many black designers, stylists, and models because of the internet and social media,” Jones says, “but when I was in high school, I found out everything through Teen Vogue magazine and TV, so it was limited. Now everyone is a lot more accessible.”

And in this slowly changing new world, Jones hopes to pay it forward, speaking excitedly about ideas on how she wants to collaborate with schools and nonprofits, empower women, and work sustainably. She is looking forward when so many of us are stuck on the present.

“I wouldn’t want this year to go the way it did, but it’s been eye opening for a lot of companies,” she says.

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

Jade Swim receives the ApparelMagic Grant for its chic, minimal swimwear

It doesn’t have to be all about the bikini. In fact, swimwear can play a supporting role, and even revel in it.

For too long, designers have used swimwear as statement pieces, look-at-me tops and bottoms that hit every trend of the summer so perfectly that they’re passé by the time the next beach weather comes along. It’s a real tragedy when that means their designs age past their prime long before the swimwear gets to its second season.

Jade Swim, a recipient of the ApparelMagic Grant for Emerging Designers of Color, is countering this with every new suit they put out.

For every garish print or quick-to-be-dated tassel a competitor is selling, Jade has a chic, minimalist take.

Jade Swim founder Brittany Kozerski, a former fashion editor and stylist, is one of the few to recognize this gap in the market.

After working at many of the country’s top fashion magazines, she saw that what was missing was high quality swimwear in solid colors that could be worn year-round.

The tops, bottoms, and one pieces are bold enough on their own, but they can also slip effortlessly under layers as bodysuits. Never screaming for attention, they offer a subtler, timeless look.

Kozerski’s business, designed in New York City and manufactured out of Los Angeles, is run as modernly as the swimwear looks, with Kozerski operating with collaborators around the globe.

From fashion designers to factory owners, the world of Jade Swim is run by women, every step of the way, a rarity in an industry where the top decision-makers are too often men.

Sustainability is another primary concern of the brand’s. All fabric is OEKO-TEX certified, and some is even made of 100% regenerated nylon. By manufacturing in relatively nearby L.A., product life cycles are analyzed with greater accuracy than what could be done in Asia, and everything from fabric rolls to finished swimwear has to be flown around fewer miles before reaching its final customer, making for a lower carbon footprint. Beyond that, Jade Swim works with nonprofits like Oceana to make a further impact.

With high-profile stockists and prime placement in every fashion magazine, we have reason to say that Jade Swim is just getting started. We can’t wait to see what’s next.

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

ApparelMagic Grant winner Renee Hill on where we go from here

Where does an up-and-coming fashion designer go after Project Runway? For Renee Hill, a winner of the ApparelMagic Grant for Emerging Designers of Color, the answer is right back to the studio.

Hill, a recipient of the ApparelMagic Grant for Emerging Designers of Color, is no stranger to fresh starts and getting back to work.

After beginning her fashion career only in her late forties, Hill had a faltering start, but is pleasantly irreverent about the mistakes she made along the way.

“I made so many mistakes, lost a whole lot of money,” she says.

It wasn’t the designing that was the issue. In fact, the creativity and spotlight came naturally to her. It was the backend business elements that were the real struggle.

“I was jumping around and just didn’t know,” Hill says. “I’m doing shows but I’m not ready for production. I’m doing New York Fashion Week, but I don’t have a lot of sourcing. I didn’t have a stable manufacturer. I didn’t have my ecommerce set up. There were a lot of things I didn’t have in place.”

The things designers miss in design school—the finances, the contracts, the software, the schedules—are the invisible ingredients in a healthy company, and that is where businesses are most likely to fail.

“Many designers don’t know the backend. Many designers don’t know the business part,” Hill says. “As a creative, those are the things that stagnate your business in addition to hindering you.”

After hitting her business’s lowest lows, however, Hill and her line Harx4 had a change of fortune that most in fashion could only dream of.

“I had shut down and said I was going to revamp and start all over again,” Hill says, “and then I went on Project Runway! So this is the process of me starting over, trying to get things done the right way and not make so many poor decisions.”

Starting back over, Hill has made an effort to get behind the steering wheel when it comes to the business aspects of her brand.

“I don’t have to master these things, but I also need to know them because this is my business,” she says. “I’ve lived and I’ve learned.”

But don’t let the renewed focus on the right-brain part of Harx4 fool you. Hill will continue to surprise and impress with the same strong, chic clothes she has been known for since her Project Runway stardom.

In her upcoming collection, Hill will be exploring new elements like tailoring and strong color like she’s never done before. Experimenting in texture, her preferred medium, she’ll debut new styles that make a big statement.

And those statement pieces won’t come as a shock to her longtime fans. Strength is an intrinsic part of the Harx4 identity.

“That is a part of my character of being a strong person, being a person who is really comfortable in her own skin,” she says. “I’m 53, and a lot of people don’t think I should wear flame Vans sneakers or Jordan 1s or anything like that. But I feel comfortable in that. That’s who I am. And I want people to feel comfortable in their own skin when they wear my pieces.”

It’s that message of power, fearlessness, and individuality that attracts her fans and customers.

“A lot of women do want to start a new career or start over at this age, and it’s scary to want to take that leap of faith,” Hill says, “I really had to accept that I was a role model for a lot of people.”

Hill plans to continue to share her own story with that of Harx4, aiming to inspire people through her own hard work and the beautiful clothing she creates.

“Your story is very important. And people should not be afraid to tell their story.”

Hill, who also works as a consultant on diversity and inclusion, sees our current circumstances as a way to move forward when it comes to race.

“In this climate, designers and businesses need to reflect on this time,” Hill says. “Take this time—this pandemic, and the Black Lives Matter movement, and what happened to George Floyd and that triggering so many things—take a moment to reflect. Just reflect on what’s going on, and see how you can grow as a person, as a city, as a society, as a world. We just need to continue to try to grow. This stuff is not going to be eradicated in the next year, ten minutes, whatever. We just have to be patient in this process. It’s a process. And you have to be willing to start the process. You have to be willing to fight the fight. It is going to be challenging because you’ve never done it before.”

That said, Hill is inspired by this movement and the positive repercussions it has already had and will have in the future.

“Young people are out here marching and risking their lives for a cause. That’s passion: People fighting to see things change. I have such a level of passion for what I’m doing. That is what drives me.” Hill says. “You have good days, and you have bad days, but I just push through with my passion.”

For more information on the ApparelMagic Grant for Emerging Designers of Color, the winners, and other resources for fashion businesses, please click here.

ApparelMagic introduces cash grants for brands led by people of color

Starting on August 10, 2020, ApparelMagic invites designers and professionals leading fashion brands to apply for a new grant.

The ApparelMagic Grant for Emerging Designers of Color aims to promote equality within the fashion industry through cash grants of up to $1,000.

In addition to the cash grant, winners new to ApparelMagic will receive one year of complimentary ApparelMagic service on the Professional plan as well as consulting and training. All winners will receive promotion and publicity to ApparelMagic’s thousands-strong community.

Targeting brands with five or fewer years in business, this grant seeks to uplift underrepresented groups in the fashion industry, specifically designers and professionals of color.

All US-based brands meeting this criteria are invited to apply by the deadline, September 25, 2020.

Interested candidates can apply for the ApparelMagic Grant here.

Applicants’ contact information will not be shared. It will be used exclusively for matters pertaining to the ApparelMagic Grant unless otherwise requested.

Winners of the grant will be notified by September 30, 2020.

Earlier this year, ApparelMagic has stepped up to do their part in fighting systemic racism through donations to nonprofits promoting equality.

Read more about our initiatives in this space.

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ApparelMagic client Bode nominated for CFDA Award

ApparelMagic client Emily Bode’s eponymous line, Bode, has earned her a nomination for the 2020 CFDA Menswear Designer of the Year.

Bode’s business, based in New York City, specializes in literally unique garments, many made of reclaimed textiles like quilts or hand-painted with folk-arty designs.

In addition to menswear, the label also has introduced home and baby lines. The home line is a furniture collaboration between Bode and Green River Project, LLC, and the baby line is full of tiny versions of the mainline’s signature shirting.

The CFDA nomination puts Bode in good company. Several ApparelMagic clients have won at the annual award show, many multiple times.

The CFDA Fashion Awards ceremony is one of the most important events in the fashion industry, drawing from top talent across the United States and from overseas.

Normally held in New York each summer, this year the event will be skipped and winners of this year’s awards will be announced on September 14 via social media.

ApparelMagic also partners with the CFDA in their Supply Chain initiative. Read more here.

Why Stitch Labs users are migrating to ApparelMagic

With Stitch Lab’s recent announcement that they will be sunsetting their platform, many businesses are left in the lurch. The service may be discontinued as early as Spring 2021, and their support of the product is now limited to email only.

With that in mind, now is the time for Stitch Labs users to evaluate their options and begin their migration to a new service, before it’s too late.

Here’s why Stitch Labs users are migrating to ApparelMagic:

 

Easy Data Import

ApparelMagic provides easy-to-use data import templates that you simply upload into your new system, instantly populating it with your product records, vendors, and customers.

And once you’re in, training up is a piece of cake. Training sessions are offered weekly, and an intuitive interface walks you through the system step by step.

 

Your Central Hub

In your current set-up, is your data spread thin across multiple platforms? ApparelMagic takes all of your business, from transactions to records to reporting, and merges it into one unified web app. ApparelMagic functions as your business’s central hub, managing all the data you need right where it’s easiest to read and analyze.

ApparelMagic’s information-first design and straightforward workflow help you operate at high speed. It’s lean, modern, and powerful: exactly what your business needs to get the job done.

 

Connect to your favorite services

Did you choose Stitch Labs for its wealth of integrations? If so, you’re in luck. ApparelMagic integrates with many of the same leading services like Shopify, QuickBooks Online, JOOR, and more.

Whether it is ecommerce, online wholesale, logistics, or accounting, ApparelMagic connects to and automatically syncs with dozens of the industry’s best-loved platforms.

Need to connect to another service? Our Enterprise plans offer API access so you can develop your own connections.

 

Software Made for Fashion Brands

Operating apparel businesses out of standard issue ERP software can be a drag, and too many companies stick around making workarounds and makeshift workflows when what they really need is something built for fashion.

This time, migrate to a fashion-specific software like ApparelMagic. It manages apparel-specific qualities like sizes, dimensions, and colorways, no tweaks required. ApparelMagic is tailor-made for apparel and accessories.

 

Clear, Affordable Pricing

State-of-the-art technology doesn’t have to be expensive. When you select the tools that are right for your business, you’ll find that ApparelMagic offers the best value fashion software in the game.

With plans for everyone from the smallest startup to big, multinational brands, ApparelMagic pricing is affordable, transparent, and easy to understand. No hidden fees to worry about, and no surprises, guaranteed.

ApparelMagic partner CFDA announces initiatives for racial equality

We’re proud to call the Council of Fashion Designers of America, or CFDA, an ApparelMagic partner. Like our clients, who have stepped up for the Black Lives Matter movement, the CFDA has announced initiatives to address the racial inequities in the fashion industry.

The statement, penned by Tom Ford and Steven Kolb, asked their members to take a hard look at what effect their businesses are making on Black workers and brands.

“Our industry is in pain and it is not enough to simply say that we stand in solidarity with those who are discriminated against. We must do something.”

Council of Fashion Designers of America

Using their powerful platform within the industry, both in the United States and around the world, the CFDA pledged to empower Black designers and fashion professionals with new workforce programs.

Identifying the workplace as an area of the industry that needs rectifying, the CFDA will create an employment program to pair Black talent with companies.

The CFDA also plans to add a mentorship and internship program for Black students and recent graduates, introducing them to their impressive membership base.

ApparelMagic has also announced its own plan to help provide better opportunities to marginalized communities. This includes a grant for young designers of color, a free computer science educational program, and monetary support to social justice advocacy groups. You can read our full statement here. Please watch our blog for the latest developments.

Through the Supply Chain Collective, ApparelMagic provides CFDA member brands and designers access and training to fashion inventory and business management technology. Read more about the partnership here.

For CFDA members interested in seeing what ApparelMagic can do for their companies, please email us at sales@apparelmagic.com.

ApparelMagic clients step up for the Black Lives Matter movement

The ApparelMagic community represents more than just a diverse mix of business and product makers: our users are activists, thought leaders, and active voices in their communities. We’re proud that our clients have been using their platforms to spread messages of goodwill, turn their accounts over to marginalized groups, and speak up about how police brutality disproportionally affects people of color.

Here are just a few examples of ApparelMagic designers stepping up:

 

Frankie’s Bikinis encouraged their loyal following to get out and join them protesting together for equal treatment.

 
 

Jonathan Simkhai used their feed to promote Black authors and resources for education in antiracism.

 
 

Aimé Leon Dore announced their financial support to several initiatives, including the NAACP.

 
 

Naadam contributed to and promoted civil rights organizations, showing where their money was going and what would be done with it.

 
 

Baggu took this as an opportunity to reflect on their own business and how they can make themselves more inclusive.

 
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It’s important to us that you know we are listening and where we stand. Reposting our June 1st statement, without the hashtag and imagery that were clogging feeds. — Black Lives Matter. We are outraged and heartbroken by the murder of George Floyd, and the countless others who came before him. Systemic racism, injustice, and oppression are unacceptable. We have been slow to post, and for that, we apologize. Our intention was to thoughtfully speak about actions we could commit to and follow through with. We wish we spoke earlier, and never want to let any of you down. We have donated $10,000 to the @naacp_ldf and @colorofchange We have more work to do. We will be starting that work at home, by examining what we can do to better ensure racial equality in our own workplace. We have a platform and resources, and therefore a responsibility to our community to use them to advocate for long term change by continuing to listen and learn. Please be safe. We love you.

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These are just a few examples of our clients’ activism. If you’re an ApparelMagic user, we’d love to hear from you how your business is helping!