On the west coast, it’s no secret that the best ideas come from Burning Man. For best friends Emma Williams and Tanner Bloom, it was the spark that ignited a booming business. After a trip to the playa six years
News from ApparelMagic clients
Around the world, the biggest names in fashion choose ApparelMagic

Bode wins CFDA Award
At the 2021 CFDA Awards, presented by the Council of Fashion Designers in America in New York, Emily Bode Aujla won the award for American Menswear Designer of the Year. Her brand, Bode, uses ApparelMagic’s fashion ERP software to manage

ApparelMagic’s built-in B2B portal helps Kizzi Dancewear drop cumbersome standalone eCom store
After a year of cancelled fashion weeks, reduced trade show attendance, and an embrace of work-from-home culture, it’s no wonder that brands are turning to the internet for wholesaling. With ApparelMagic’s recent introduction of B2B eCommerce, sales can happen instantaneously

Naeem Khan gives them the new razzle-dazzle at New York Fashion Week
ApparelMagic client Naeem Khan is known for his showmanship, and at his lastest event at New York Fashion Week, he did not disappoint. Turning his venue into a glitzy jazz club, live musicians played the hits while Khan’s glamazons twirled

Prabal Gurung’s all-American girls
Just before dressing seemingly nearly everyone at the America-themed Met Gala, Prabal Gurung designed a collection honoring the “American Girl” and all that means in 2021. That meant an inclusive, intersectional embrace of models across spectrums of size, race, and

Towards a pastel modernity with Jonathan Simkhai
The early oughts are officially back. ApparelMagic client Jonathan Simkhai’s spring 2022 collection shown at New York Fashion Week felt like a refreshing breeze from simpler times. Harkening back to the shapes and refinement of the days of the legendary

ApparelMagic users make the Met Gala’s best dressed list
Whether in threads inspired by home-spun Americana or in full-blown American glamor, ApparelMagic clients dressed some of the biggest names in fashion, sports, music, cinema, and photography. See our big picks of the night: View this post on Instagram A

Watching the sunset with Cynthia Rowley
Basking in the final drops of a New York sunset, ApparelMagic client Cynthia Rowley staged her NYFW fashion show en plein air. Her golden-hour heartbreakers took full advantage of the evening, with their subtle hues lighting up in the daylight.