Challenge: Bridging Traditional Craftsmanship with Modern Business Operations
Ash and Eden, a brand under the Be You Be One umbrella, is redefining sustainable fashion by preserving traditional artisan techniques while adapting them for modern markets. Collaborating with artisans across India, the company provides hands-on training in sustainable practices, fabric efficiency, and skill diversification, ensuring financial independence and strengthening communities.
Managing a business that connects hundreds of artisans with global wholesale buyers presents challenges. Ash and Eden sought an efficient solution to handle orders, manage invoices, track inventory, and integrate operations with financial and logistical partners. Instead of developing their own ERP system, they opted for ApparelMagic’s robust, ready-made solution with built-in integrations.
ApparelMagic’s Solution: A Unified, Scalable ERP System
Adopting ApparelMagic streamlined Ash and Eden’s operations, providing a seamless order management system to track wholesale and purchase orders while overseeing production. Integration with Hilldun, their factoring agent, simplified invoice management, reducing manual workload and ensuring smoother transactions.
ApparelMagic’s automated financial processes, linked with QuickBooks and Shopify, improved accounting and eCommerce workflows. Real-time financial visibility enabled better cash flow and resource management. Additionally, the integration with Authorize.net enhanced payment processing, allowing seamless collection of advances on wholesale orders, strengthening financial stability.
With its scalability, ApparelMagic supports Ash and Eden’s future growth ambitions. While currently focused on B2B wholesale, the platform’s capabilities lay the groundwork for potential expansion into direct-to-consumer (D2C) sales. Integrations with third-party logistics providers and advanced payment gateways ensure they are well-prepared for future developments.
Results: Improved Efficiency and Operational Excellence
Since implementing ApparelMagic, Ash and Eden has achieved:
- Seamless Operations: Avoided the need for an in-house ERP solution, saving time and resources.
- Zero Returns or Order Issues: Maintained a flawless track record for three to four years.
- Faster, More Efficient Invoicing: Streamlined financial processes through Hilldun integration.
- Optimized Production and Inventory Management: Enhanced visibility into production schedules for efficient order fulfillment.
- Stronger Growth Positioning: Equipped for expansion with integrated logistics and payment solutions.
Conclusion
By leveraging ApparelMagic, Ash and Eden has optimized wholesale operations, allowing them to focus on their core mission—empowering artisans and promoting sustainable fashion. The platform’s flexibility and scalability support both their current operations and future growth into direct-to-consumer markets.
For Ash and Eden, ApparelMagic is more than just an ERP—it’s a vital tool that supports their vision of preserving craftsmanship, promoting sustainability, and creating meaningful impact in communities across India.