Launching in March 2021 wouldn’t be an auspicious start for most businesses, but Juliette Porter’s JMP The Label is a striking exception. The influencer, MTV’s Siesta Key star, and now fashion mogul built a swimwear brand when most businesses were
Client
How Neva Nude left time-consuming, manual inventory management behind with ApparelMagic
On the west coast, it’s no secret that the best ideas come from Burning Man. For best friends Emma Williams and Tanner Bloom, it was the spark that ignited a booming business. After a trip to the playa six years
Bode wins CFDA Award
At the 2021 CFDA Awards, presented by the Council of Fashion Designers in America in New York, Emily Bode Aujla won the award for American Menswear Designer of the Year. Her brand, Bode, uses ApparelMagic’s fashion ERP software to manage
ApparelMagic’s built-in B2B portal helps Kizzi Dancewear drop cumbersome standalone eCom store
After a year of cancelled fashion weeks, reduced trade show attendance, and an embrace of work-from-home culture, it’s no wonder that brands are turning to the internet for wholesaling. With ApparelMagic’s recent introduction of B2B eCommerce, sales can happen instantaneously
Naeem Khan gives them the new razzle-dazzle at New York Fashion Week
ApparelMagic client Naeem Khan is known for his showmanship, and at his lastest event at New York Fashion Week, he did not disappoint. Turning his venue into a glitzy jazz club, live musicians played the hits while Khan’s glamazons twirled
Prabal Gurung’s all-American girls
Just before dressing seemingly nearly everyone at the America-themed Met Gala, Prabal Gurung designed a collection honoring the “American Girl” and all that means in 2021. That meant an inclusive, intersectional embrace of models across spectrums of size, race, and
Towards a pastel modernity with Jonathan Simkhai
The early oughts are officially back. ApparelMagic client Jonathan Simkhai’s spring 2022 collection shown at New York Fashion Week felt like a refreshing breeze from simpler times. Harkening back to the shapes and refinement of the days of the legendary
ApparelMagic users make the Met Gala’s best dressed list
Whether in threads inspired by home-spun Americana or in full-blown American glamor, ApparelMagic clients dressed some of the biggest names in fashion, sports, music, cinema, and photography. See our big picks of the night: View this post on Instagram A
Watching the sunset with Cynthia Rowley
Basking in the final drops of a New York sunset, ApparelMagic client Cynthia Rowley staged her NYFW fashion show en plein air. Her golden-hour heartbreakers took full advantage of the evening, with their subtle hues lighting up in the daylight.
Sandy Liang has a spring in her step at NYFW
What’s cool in 2022? Honestly, the best person to ask is Sandy Liang. Long the cool girl par excellence, this ApparelMagic client knows the hum of the street as well as the buzz at whatever gallery opening or dive bar
LaQuan Smith’s Empire State of Mind
ApparelMagic client LaQuan Smith was in a different headspace this season, an Empire state of mind. And quite literally at that, staging his Spring/Summer 2022 show atop the Empire State Building smack-dab in the center of midtown Manhattan. View this
Calder Carmel’s access to ApparelMagic’s instant inventory reporting aids their customer loyalty journey
Mark Calder is no rookie in the menswear game. From stock boy for a haberdasher to creative director of a luxury menswear brand, he has spent decades refining his craft and distilling it into the perfect luxury sport shirts. In